W. Chan Kim & Renée Mauborgne - Thinkers50
W. Chan Kim & Renée Mauborgne - Thinkers50
Mar 25, 2018
thinkers50.com
« Madame Mauborgne change déjà de discours et se positionne en interface avec les administrations. Moi quand j’appelle quelqu’un c’est le ministre, pas son administration. » Éric Zemmour #DébatZemmour #Reconquête | Zemmour TV
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Renee Mauborgne, author of Blue Ocean Strategy, explains how companies can create new markets in crowded industries. Brought to you by American Express OPEN. | cheddar news
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Renée Mauborgne shares why the concept of nondisruptive creation – creating new industries and new jobs without destroying existing ones – is so relevant to meet the challenge of lost human jobs posed by the fourth industrial revolution. With nondisruptive creation, we open a new innovation path to achieve economic growth and create new jobs without incurring the social disruption of lost jobs and hurt communities. #innovation #business #strategy #beyondisruption #blueoceanstrategy | Blue Ocean
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Renée Mauborgne shares why the concept of nondisruptive creation …
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In the final day of insights from Beyond Disruption, Renée Mauborgne identifies three steps common to those who've successfully ventured into new, nondisruptive markets. 1️⃣ Identifying opportunities, assessing market potential and scoping the opportunity. 2️⃣ Unlocking the opportunity by challenging assumptions. 3️⃣ Securing enablers to realize the opportunity in a high-value, low-cost manner. Beyond Disruption is not just about ideas; it's a guide to seize nondisruptive opportunities for innov
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In the second of five key insights from "Beyond Disruption", Renée Mauborgne explores the relationship between innovation, growth, and society. With nondisruptive creation, social good is not achieved by how companies spend money but in the very way they make money to thrive and prosper. 🌍🚀 Stay tuned for tomorrow's insight! #NondisruptiveCreation #Innovation #beyonddisruption | Blue Ocean Strategy
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