To effectively evaluate public relations programs, PR professionals and company management should agree on PR goals. Those who work in PR typically have backgrounds steeped in writing, while ...

AUSTIN, Texas--(BUSINESS WIRE)--Treble, a boutique PR agency accelerating the path to exit for startups, today announced the launch of Portfolio. An exclusive membership program that ensures funding ...

Law firms occupy a unique space in societal evolution. Behind every contemporary issue in the news lies a lawyer—and a law firm. The question is: How can lawyers convey their expertise across ...

The Annenberg School for Communication and Journalism announced a new master’s program in public relations and advertising last month. The new program will replace the strategic public relations ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Shannon Tucker ...

Whether you are looking to gain awareness, improve SEO, or increase sales, having great exposure can help you get there. But PR is not a band-aid for an overarching business problem–nor is it a get ...

I recently spoke with a PR client about establishing an analyst relations (AR) program for her early-stage company. She reasonably questioned its value, given that AR isn't well understood and because ...

The UAB Department of Communication Studies offers a top-ranked and award-winning curriculum in public relations. Our program is designed to offer you a wide range of career choices in fields that ...