When To Say No To PMax: Strategic Use Cases For Standard Shopping Campaigns

A balanced approach using Standard Shopping delivers cleaner traffic and steadier ROAS while letting Performance Max operate ...

The era of AI search: marketing’s once-in-a-generation shift

For marketers navigating this convergence of SEO and AI, Semrush One, launched in October 2025, brings both worlds together – ...

SEO Pulse: December Core Update, Preferred Sources & Social Data

Google's December 2025 core update leads this week's SEO Pulse, alongside Preferred Sources expansion and social insights in Search Console.

AI tools could drive $263 billion in holiday sales. Walmart and Target are racing to get in

Consumers are turning to AI chatbots like ChatGPT for gift discovery, reviews and price matching, potentially driving ...
CNET

My Easy AI Overviews Workaround to Get the Old Google Search Back

AI Overviews are AI-generated answers to the questions you ask on Google search. Google said AI Overviews would start appearing at the top of Google search starting May 14 whenever Google's search ...