By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...

A customer relationship management (CRM) database is a resource that contains all customer data that all departments within an organization can access. These data include customer information, sales ...

Is your CRM driving growth — or driving your teams apart? Too often, sales and marketing treat the CRM as a battleground, each fighting for control while opportunities slip through the cracks. But ...

ZDNET experts put every product through rigorous testing and research to curate the best options for you. If you buy through our links, we may earn a commission. Learn Our Process 'ZDNET Recommends': ...

I've been noticing lately that everybody wants to have a close long-term relationship with me. That's right. They want to have a similar relationship with you too! At least that's the impression I get ...