Customer relationship management software (CRM) is usually described in generic terms as a tool overseeing the enterprise’s interactions with customers. While this is basically correct, it fails to ...

Opinions expressed by Entrepreneur contributors are their own. Customer relationship management (CRM) has been an effective tool for managing interactions with customers and prospects of course, with ...

Customer Relationship Management (CRM) is comprised of complementary layers: • It's a philosophy of caring for and nurturing your customers. • It's the organization and roles that deliver fulfillment ...

Gartner recently predicted that 50 percent of all new mission-critical applications and technology initiatives will be based on services-oriented architecture (SOA). That said, all of the leading ...

Salesforce has spent the last 20 years building a $13 billion company, largely on the back of a CRM application delivered as a cloud service. In its most recent financial guidance, Salesforce ...

If you're a very small company - maybe less than ten or twenty people – it’s likely that you can use a number of off-the-shelf, cloud-based customer relationship management applications right out of ...

Operational customer relationship management tools offer advanced custom workflows, visual pipelines, and day-to-day operation management tools to provide the best client experience with minimal ...

Twenty years ago, sales leaders around the world were sold on the promise of a new, cloud-based CRM that would replace the moribund legacy applications that ruled the roost. Fast forward to today and ...

A day doesn't go by without headlines about cloud computing, virtualization, and the next computing platform. No doubt these computing models are important, but when it comes to CRM - what's important ...

SCOTTSDALE, ARIZ. — Although in agreement that implementation of an internal CRM strategy is no picnic, Microsoft and AT&T are diverging on which road to take. The telecom vendor is utilizing a single ...