Growing up as an introverted only child in a single-parent, low-income household, I always felt like I was lacking something. As a kid, I watched my mother live paycheck-to-paycheck and quickly ...

Every entrepreneur needs to develop a competitive advantage. Here’s one to try: Make your product scarce–and charge a premium for it. Sound counterintuitive? This strategy can work well for several ...

It is well known that both scarcity of resources and expectations of efficacy influence preferences and decisions in healthcare. But how do these two factors (scarcity and expectations) affect when ...

Agricultural water scarcity is expected to increase in more than 80% of the world's croplands by 2050, according to a new study. Agricultural water scarcity is expected to increase in more than 80% of ...

Scarcity is a pervasive condition of human existence. Everyday circumstances of limited resources (money and time) can make individuals experience a sense of scarcity. Scarcity functions like an ...

Despite an accelerated shift towards online advertising spending, most traditional media companies (TMCs) are more reluctant than ever to believe the "content wants to be free" mantra. Everywhere you ...

One of the most alluring dreams in science fiction is the post-scarcity society — a place or time where nobody goes without, because technology has improved. But when you dig deeper, most ...