Polaris believes performance side-by-side UTV racing is ready to step up a level. So it's launching the "first full-fledged UTV class factory racing program," complete with a purpose-built race ...

Riding all-terrain vehicles (AT Vs) and utility terrain vehicles (UTVs) is one of the fastest growing segments of outdoor recreation in Wisconsin, according to the Department of Natural Resources. The ...

For dealers, the announcement reinforces Polaris’ global racing ambitions — and the halo effect that competitive success ...

By having its vehicles playable within the game, Polaris is trying to tap into the 60% of U.S. gamers who cite outdoor ...

About 75 miles into my off-road drive of the new Polaris Xpedition in Arizona, the desert skies open up and it starts to rain. In a traditional open-air side by side I’d have to break out my rain gear ...