"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Do you remember the last time you played dress-up? Maybe it was when you were a little kid. For others, ...

At the end of the day, you want the makeup you carefully applied to still be there, and setting powder is the key to making sure your look stays put. It absorbs oil but repels water (see how we tested ...

Minimal make-up: file it under things that are infinitely more difficult than they seem. Repopularised by the clean-girl aesthetic and slicked-back bun crew, minimal make-up has raced to the fore once ...

Pandemic or not, wedding season is still upon us. And a few brave brides are willing to see their day through (including yours truly), even if that means making modifications to COVID-proof the event.

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion and beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

As Frankie J’s “Canciones Que Recuerdo” plays in the background and I light my spearmint candle, I sit at my vanity and slowly feel the stress of the day fade. I take out my eyeshadow palettes and ...

Makeup artists are starting to ask clients where they bought their gorgeous highlighter, only to discover it was made in someone’s kitchen for less than $3. This viral DIY highlighter has become so ...

With many states encouraging or requiring the use of face masks in public, it can feel difficult to be seen and stand out from the crowd. As cloth covers the lower part of one’s face, the upper area — ...

Over the last two decades, everyday makeup trends have become increasingly complex and creative. We blend, bake and contour our faces to both alter and enhance our features, and while this isn't ...

I can’t tell you exactly when, but at some point between the ages of 47 and 50 make-up stopped working for me. Don’t panic, ...