A pug named Pugwash has proved a popular choice with viewers as a face on ITV's new selection of idents. ITV's new short promo clips are part of the broadcaster's major rebrand across the entire ...

Artistic director, curator and consultant Charlie Levine was tasked by ITV Creative with sourcing the talent that will deliver the work, briefed with scouting out artists from a diverse range of ...

ITV is to drop its heart idents in favour of short ads featuring its biggest stars, according to the Media Guardian. The Channel 4-style idents will capture stars such as Ant and Dec, Trevor McDonald, ...

ITV has today rolled out its major rebrand across the entire business, including a 'colour-shifting' new logo and refreshed identities for all five of its channels, including ITV1 changing to just ...

ITV has refreshed the branding across all of its six linear channels ahead of the launch of new streaming service ITVX next month. According to the broadcaster, the new branding “turns streaming ...

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Ahead of the launch of AVoD service ITVX, commercial broadcaster ITV’s channels have been given a fresh look, with new channel branding, on-screen presentation and idents rolling out across all on air ...

Grampian and Scottish TV stations will both be rebranded to come closer in line with the national ITV1 look, parent company SMG has announced. New idents featuring personalities from both stations' ...

ITV will launch a brand new set of channel idents on November 1st to coincide with the launch of its new channel, ITV3. ITV1 has used the existing idents, featuring celebrities from the channel, for ...

LONDON: ITV has unveiled the first details of its large-scale rebrand, starting in January 2013, part of which sees the flagship ITV1 channel being renamed simply as ITV. Part of the company’s ...

U.K. public service broadcaster ITV has re-branded its channels ahead of the launch of its next streaming service ITVX next month. Its flagship channel, ITV, has been re-branded as ITV1. All the ...