Editor’s note: This is the second article in a three-part series about the best practices financial advisers should consider following to properly use client advocacy statements as marketing tools.

You can share the QR code with your customers in your marketing materials or hang it in your store to help them leave you a review. Google Business Profiles has added a new QR code you can use to make ...

Customer reviews are the most influential form of local business content. Surveys routinely reveal that upwards of 90% of consumers read reviews as they search for nearby goods and services. In this ...

This post was sponsored by GatherUp. The opinions expressed in this article are the sponsor’s own. If your business has a great local, word-of-mouth reputation but very few online reviews, does it ...

The "review bombing” extortion scam is happening locally and across the nation, according to the Better Business Bureau of ...