At a time when ecommerce platforms are doubling down on monetisation through advertising, Flipkart’s latest seller-focused initiative is a shrewd strategic play. The Walmart-owned marketplace, that is ...

The Confederation of All India Traders (CAIT) filed a complaint against a Flipkart advertisement featuring Amitabh Bachchan. The complaint has been registered with the Ministry of Consumer Affairs, ...

India’s biggest online retailer is rolling out its most personalised ad campaign yet, to entice shoppers to get spending in the sales ahead of Diwali. Flipkart plans to serve 3 million personalised, ...

Retail store owners selling smartphones have raised concerns over a recent Flipkart ad in which actor Amitabh Bachchan is promoting online deals on mobile phone purchases. In the ad, he is seen saying ...

Sandeep Karwa has announced his decision to move on from Flipkart Ads. He was appointed as the leader of the vertical in May 2024. Karwa has shared a lengthy LinkedIn post, expressing his gratitude ...