Discover the fascinating stories and symbolism behind famous car logos like Subaru, Toyota, Chevrolet, BMW, Tesla, ...

Explore the meaning behind iconic car logos, from the Chevy bowtie and Ferrari horse to Toyota's “sombrero.” This video delves into the history, hidden symbols, and unique tales of renowned automotive ...

Carmakers always want to project symbols of pride, durability, and strength with their logos. Some end up boring and others end up brilliant. Jalopnik readers have picked the very best of all. Welcome ...

Lou is a freelance journalist and content writer with a focus on the automotive world. After graduating from Coventry University (Automotive Journalism MA) in 2020, she worked in automotive e-commerce ...

The automobile industry is not just about engines, speed, and utility. It's also about branding, perception, and the subtle art of communication, all of which are often encapsulated in a single design ...

Car logos are among some of the most recognisable brand assets globally. We've written extensively about them over the years, including the many recent rebrands. So it's interesting to see the results ...

James has been writing about cars professionally since 2012. After a bruising period freelancing in his native UK, James spent six years in Dubai, starting his new life abroad as Web Editor for ...

A brand's logo represents the brand’s identity, values, and history. These symbols often carry with them a much bigger story, it could be the reflection of the legacy of the maker, inspiration or ...

Click to share on Facebook (Opens in new window) Facebook Click to share on Bluesky (Opens in new window) Bluesky One of the most effective advertising platforms is on four wheels. “The car is a ...

The year 2020 marks the start of the new decade (unless you’re one of those well-actually-the-decade-starts-in-2021 pedants). The 2020s will be a crucial period for the car world, with fundamental ...

It feels like every other month that some automaker is announcing a flashy rebrand — one that takes a distinctive logo with depth and weight and flattens all the life out of it, so it might be ...