How much will it cost you to get the top spot in the most competitive keyword auctions in Bing Ads – and just what are those keywords, anyway? If you’re in law, insurance, or accounting, you can ...

Keywords related to services, rather than physical items, rank at the top of the most expensive keywords on Bing, per an analysis released Thursday. The word "mobile" sits at the bottom of the list, ...

Don't be surprised on March 4 when your Search Alliance (Microsoft Bing and Yahoo Search) campaigns are suddenly less profitable. Recently, the Alliance announced that, effective March 3, they "will ...

Duane Forrester, Bing's version of Matt Cutts (on some level), posted this long blog post on the importance of keywords in domain names on rankings. In short, he said it is a myth that keyword rich ...

Keyword Planner begins expansion outside of the US and gives users some new ways to discover keywords in the process. Many paid search marketers will be pleasantly surprised the next time they go to ...

Bing Ads has taken another step toward supporting larger accounts. Yesterday, the ad network announced it had updated its user interface so that advertisers can now review accounts with up to 100,000 ...

In 2011, Bing said they do use the meta keywords tag. In 2014, Bing said the meta keywords tag was "dead in terms of SEO value." Now, Bing won't say if it is being used or not being used now or in the ...

According to recent data released by Experian Hitwise, Bing gained market share in October while Google and Yahoo! lost a bit of the search pie. Google finished October with 70.60 percent of searches ...

Bing Ads Now Lets You Review 50,000 Keywords Bing Ads has made a change to their Keywords Tab to allow advertisers to review up to 50,000 keywords within their user interface. Previously, if you had ...

Attaining the very top spot in Bing Ads for the most competitive keywords will cost you a pretty penny, writes Larry Kim, citing a recent analysis by WordStream data scientist Mark Irvine. WordStream ...