I’m not one to get overly excited about sub-$30 ionomer golf balls but given we’re talking about the first new Titleist ...

Titleist is releasing new 2026 versions of its Tour Soft and Velocity golf balls, aimed at enhancing the core characteristics ...

What you need to know: Titleist introduces two new balls in the non-Pro V1 category with the completely redesigned Tour Soft ...

What you need to know: The fiith iteration of the Titleist AVX features a reformulated core and a new aerodynamic package on a softer cast urethane cover to produce the driver and iron flight of the ...

Titleist’s 2024 Tour Soft and TruFeel golf balls are a good reminder that you don’t have to shell out $50 per dozen to get a quality product packed with performance. With Pro V1 and AVX positioned as ...

Titleist has already made a splash on tour in 2026 after topping the charts in two events last week with its new equipment.

Titleist's new AVX golf ball has a softer cover for more spin around the green and a new core for longer, low spin tee shots. The post Titleist just made its ‘Fountain of Youth’ ball faster appeared ...

For some time now, the Titleist Pro V1 and Pro V1 golf balls have been widely recognized as the best golf balls on the market ...

The Pro V1x Left Dash was originally thought of as a niche option, one of Titleist’s Custom Performance Options (CPOs) designed for only a small percentage of players. But after winning the 2019 U.S.

Where exactly does Titleist’s AVX fall in the golf ball hierarchy? It’s a question golfers have continued to ask since the model was first introduced in 2018. It’s a premium offering with a urethane ...