Baker & Hostetler lawyers warn retailers face potential legal liability, including when giving advertisers info on their own customer base. Ever since Amazon started selling ads on its website a dozen ...

Apple will directly sell advertising inventory on its Apple News platform and move away from its reliance on third-party vendors. The shift in business strategy, reported by Axios, signals the tech ...

SEO, PPC & AIO Guides » Ad Pricing Guide » CPD Definition (Cost Per Day) » Selling Ads On A CPD Basis Chat with SearchBot The simple answer is: when the advertiser is right and your site is very small ...

(The Conversation is an independent and nonprofit source of news, analysis and commentary from academic experts.) Katherine Fink, Pace University (THE CONVERSATION) Although advertising revenue ...

Apple has started directly selling ads shown in the Apple News app, according to Axios. The report said that Apple News publishers will receive a 70% cut of the revenue from ads sold by Apple within ...

Garrett Johnson, professor of marketing at Boston University, shares his thoughts on the nuanced challenges of adding ...

After much speculation about how Pinterest would make money off of its wildly popular service, the company has finally announced a monetization strategy: Sponsored Pins. "We’re going to start ...

SEO, PPC & AIO Guides » Ad Pricing Guide » CPC Definition (Cost Per Click) » Selling Ads On A CPC Basis Chat with SearchBot The simple answer is: if you are able to optimise campaigns. CPC deals are ...

Although advertising revenue largely sustained the news media in the 20th century, it’s been harder to come by in the digital age. News media outlets just aren’t as important these days for ...