An ad from Coty-owned makeup brand Rimmel that starred actress Cara Delevingne was banned by the UK's Advertising Standards Authority (ASA) for exaggerating the effect of the product. The advert ...

An advert for Rimmel mascara featuring Cara Delevingne has been banned for deceiving consumers by exaggerating the thickness and length of her eyelashes. In the TV ad campaign, for the brand’s ...

A Rimmel London mascara advert starring Cara Delevingne has been banned for "misleading customers" after production techniques and false eyelashes were used to exaggerate the look of her "dangerously ...

Rimmel London has been making strides lately, from enlisting 17-year-old British YouTube star Lewys Ball as a spokesperson (and continuing the trend of makeup companies supporting beauty boys and ...

The Sun reports the television advert showed several images of Delevingne applying the mascara and close-ups of the finished effect, while a voiceover said: “New max-density brush for clump free ...

The campaign was promoting the beauty brand's new mascara. By THR Staff A Rimmel London campaign starring Cara Delevingne has been pulled by the U.K.’s Advertising Standards Authority (ASA). However, ...

Rimmel London has been forced to pull an apparently “misleading” mascara ad featuring Cara Delevingne and her dangerously beautiful lashes. The Advertising Standards Authority ruled to ban the ad, ...