Writing marketing letters to get clients is a form of direct mail marketing. While this approach typically features mass mailings, whether via email or regular post, you can increase your odds for ...

Despite the great changes in business communications brought about by the Internet, letters are still the most personal form of marketing. Addressing the recipient by name and signing the letter as an ...

Although the Internet has drastically changed the face of marketing, savvy business owners can still reach prospects and generate sales through direct mail marketing. In many cases, we’re seeing ...

Opinions expressed by Entrepreneur contributors are their own. Q: I have somethingI think the press/media will be interested in, but it’s not inpress release form-it’s an article. Can I send that ...

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. As straightforward as a business ...

Great content can build brand stature and increase market awareness, but in my experience, neither of those achievements necessarily delivers the type of market engagement that results in new accounts ...

Although the Internet has drastically changed the face of marketing, savvy business owners can still reach prospects and generate sales through direct mail marketing. In many cases, we’re seeing ...