Benson also confirmed that the new initiative contains no artificial intelligence at all, as well as no camera.

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

I think we can all agree… We spend A LOT of time looking at screens in this day and age. Whether it’s for work or play, ...

LEGO is getting educational as it debuts its latest LEGO Ideas set with the evolution of STEM. STEM Stands for Science, Technology, Engineering, and Mathematics and was shaped by brilliant minds like ...

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

LAS VEGAS, NEVADA – JANUARY 05: Julia Goldin, Chief Product & Marketing Officer, the LEGO Group on stage during the LEGO ...

Lego has introduced its most significant evolution in 50 years: ‘smart bricks’ that light up. The line will be introduced ...

The Danish company presents Smart Brick at CES, an incredible 2x4 piece of technology that recognizes the creations we build.

Lego unveiled its most ambitious product in nearly 50 years at CES 2026. It’s called the Smart Brick — a 2×4 Lego brick with ...

A day on from the official reveal of LEGO Smart Brick, the company has responded to concerns that its big announcement poses ...