Chris Cuomo’s return to prime-time television has been anything but triumphant. The former CNN star, once a household name anchoring a nightly show that drew millions, is now reaching only a fraction ...

MSNBC and CNN suffered staggering losses in viewership over the past year — while Donald Trump’s ascendancy supercharged Fox News in the cable news ratings war. The left-leaning networks — which will ...

With viewership data underpinning $60 billion in television advertising, an industry behemoth is suddenly facing questions about whether it is “bringing an abacus to an AI fight.” Pacing the stage at ...

A significant change to Nielsen’s ratings methodology is yielding noticeable — but not massive — gains to some sports programming. On Sept. 1, Nielsen began rolling out its “big data plus panel” ...

Marking the latest iteration of TV ratings during the increasingly complicated and fragmented streaming era, this fall the industry will adopt Nielsen‘s Big Data + Panel, the first accredited national ...

For broadcast TV, 2025 was the year that the narrative swung back their way — and we have “High Potential” and “Tracker” in particular to thank for that. Both shows continue to dominate with ...

Paul Ballew, Chief Data & Analytics Officer at the NFL, took multiple shots at Nielsen on Tuesday, accusing the ratings giant of “under-counting” viewership for many of the league’s game telecasts. In ...

A major shift is underway with how viewership is being counted — and football is a big beneficiary. By Rick Porter Television Business Editor A significant change to Nielsen’s ratings methodology is ...