You don’t need to be a watch fiend to know about the existence of Rainbow Rolexes, but even those who look to Mayer more for his taste in timepieces than music may be surprised to learn about the ...

Owning a Rainbow—surprise, surprise—isn’t necessarily first come, first served. The Rainbow Daytona is not only a sought-after timepiece for collectors, but also among Hollywood A-listers, Pop icons, ...

The pot of gold at the end of the rainbow is not some leprechaun treasure: it’s a Rolex watch that stands out as the most flamboyant Rolex ever made and a memorable timepiece that’s not for the faint ...

If Switzerland was a high school cafeteria, Rolex would be the king of the cool kids’ table. The Crown still sets the tone for the watch industry at large. Case in point: the rainbow-hued gemstones ...

While much of the hype over Rolex’s 2018 releases was reserved for the Pepsi GMT Master II, the Swiss watchmaker’s Rainbow Cosmograph Daytona in Everose brought out the bling for watch collectors ...