Bumper ads are easy to dismiss. After all, what can you possibly accomplish in just six seconds? As a result, some advertisers dismiss them out of hand. But they’re missing the point. Because bumper ...

Kia Norway has made waves with a bold Instagram ad mocking Tesla CEO Elon Musk. The now-deleted post features an image of the Kia EV3 sporting a bumper sticker that reads, “I bought this after Elon ...

Don’t miss the recent article in Automotive News, featuring UnityWorks’ own VP of Sales, Phil Sura, talking about the exciting new digital advertising platform pushing the boundaries of YouTube ...

Are you a print subscriber? Activate your account. By Tim Nudd - 2 hours 59 min ago By Asa Hiken - 4 hours 38 min ago By Lindsay Rittenhouse - 8 hours 8 min ago By Ewan Larkin - 8 hours 8 min ago By ...

Give Google six seconds and it’ll give your brand a bump. That’s the premise, anyway, behind the six-second video “bumper ads” it’s been selling on YouTube since last year. What kind of bump? Google ...