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The Japanese automaker has announced that its fresh H mark design will take on a much bigger role than initially expected.

Designed to bring style to the masses, LOGO by Lori Goldstein launched in 2009 and has been profitable since inception. Boasting more than $1.5 billion in historical retail sales, the brand offers ...

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...

As much as the best Italian performance cars have pushed boundaries in performance and styling, there's also another element that makes them so desirable among collectors. It's hard to define exactly ...

But practical reasons aside, a re-branding also acts as a clear signifier of an incoming shift in power dynamics, that can be utilized as an easy marketing tool. In an age where social media buzz is ...

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...